About Us
Online fashion has grown loud: countdown clocks, “only two left” banners, and photos that promise one thing while the parcel delivers another. The Archer Lane was started as the quiet alternative — Gold Coast at heart, made for Australian summers, and sold honestly to every address in the country.
So we keep things simple and checkable. The product photo shows the piece you will receive. The price you see is the price you pay at checkout. Delivery times are written down in business days, and every order is covered if it arrives faulty or incorrect. Everything we promise on this site is something you can test for yourself.
What we sell
Warm-weather clothing and shoes for women and men: dresses, tops, shirts, shorts, trousers, co-ord sets, jumpsuits and shoes for the Australian summer. Each product has its own page with the available colours, the sizes in stock and a size chart where the maker supplies one. All prices are in Australian dollars (AUD).
Our mission
Our mission is to make buying clothes online feel as easy as walking into the shop on your corner: you see what you get, you know when it arrives, and you know exactly what happens if something arrives wrong.
Our vision
Our vision is one wardrobe store for the whole household, where women’s and men’s clothing get the same care, the same clear information and the same service.
Why “The Archer Lane”
A lane is a small street where you know the shopkeeper and the shopkeeper knows you. That is the kind of store we want to be online: small enough to answer your email ourselves, and clear enough that you never have to guess.
How we work
The Archer Lane is an online-only store: there is no physical shop. We run the store from the Netherlands, and your order is shipped by our fulfilment partners directly to your address in Australia. Shipping is free on every order, to every address in Australia. Orders are processed within 1–2 business days (Monday to Friday) and then take 5–10 business days (Monday to Friday) in transit, so most orders arrive within 6–12 business days. Every order ships with tracking, and your tracking link arrives by email as soon as your parcel is on its way. We ship to addresses within Australia only. If an item arrives faulty, damaged, incorrect or different from its description, email us within 30 days of delivery with your order number and a photo, and we will send you a replacement or a full refund — your choice. Refunds are issued to your original payment method within 7 days of your claim being approved. Full details are in our Shipping Policy and Returns & Refunds Policy.
Our customer service team is available Monday to Friday, 9:00 am – 5:00 pm (AEST/AEDT, Sydney time), and replies within 24 hours on business days.
Business Information
The Archer Lane is owned and operated by UNFILTRD (VOF), a company based in the Netherlands.
Store name: The Archer Lane
Company name: UNFILTRD (VOF)
Company number (KvK): 42151712
Company address: Naaldwijkstraat 23, Rotterdam, Zuid-Holland, 3061 PG, Netherlands
Warehouse address (returns): Room A1, 11/F Winner Building, 36 Man Yue Street, Kowloon, Hong Kong, 999077, Hong Kong
Returns: Email info@thearcherlane.com with your order number; we reply within 24–48 business hours with the return address and instructions. Please do not send items back before our confirmation.
Email: info@thearcherlane.com
Phone: +61 468 147 357 (Mon–Fri, 9:00–17:00 AEST)
Customer service hours: Monday to Friday, 9:00 am – 5:00 pm (AEST/AEDT, Sydney time)
We reply within 24 hours on business days. You can also reach us through our contact page.
